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Unconventional Marketing Methods |
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Here are some marketing methods which many small business owners rarely use to promote themselves & their businesses.
Win an Award
Most industries will already have awards in place for its members, many of which accept self-nomination. Customers love to deal with award-winning businesses, so entering trade competitions can be a valuable tool when growing your business.
Get on the news
One way of generating awareness through free publicity, is to attach your business to a current news story or event.
Show Bags
Everyone loves a free gift, so offering your customers a bag of goodies at a trade show will put you ahead of the competition. The more focused the contents, the more memorable your promotion will be.
Coupons
Coupons are great for repeat business and can help track the popularity of your products. Offers made in conjunction with other companies will increase attention on your promotion.
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